Send Wix Ascend form data to Google Sheets
Wix Ascend (now Wix CRM) provides email capture popups, lightboxes, and automated workflows. LeadToSheet connects Wix Contacts to Google Sheets for real-time lead tracking.
CMS: Wix
Overview
Wix Ascend, rebranded as part of Wix CRM, includes built-in email capture forms, popup lightboxes, and marketing automation workflows. Submissions are stored in Wix Contacts with limited export functionality. LeadToSheet captures these form submissions at the browser level and writes them to Google Sheets, giving you a real-time, filterable spreadsheet that Wix Contacts cannot provide on its own.
Implementation checklist
- 1
Add the LeadToSheet SDK via Wix Custom Code
In your Wix dashboard, go to Settings → Custom Code → Add Custom Code. Paste the snippet, apply it to All Pages, and set placement to Body – End. Ascend popup forms can appear on any page, so global placement is essential.
Wix Custom Code snippet
<script src="https://cdn.leadtosheet.com/sdk.min.js" data-client="YOUR_CLIENT_KEY"></script> - 2
Configure Wix Ascend email capture forms and popups
Open the Wix Ascend / CRM section in your dashboard and set up email capture forms, subscribe lightboxes, or timed popups. These elements render directly in the page DOM when triggered, allowing the LeadToSheet SDK to detect the submission.
Tip: Lightbox popups injected by Wix Ascend render as part of the main page DOM, not as iframes, so the SDK captures them without any special configuration.
- 3
Publish and trigger the popup on the live site
Publish your site, then visit the live URL and trigger the popup or fill out the inline form. Verify the submission appears in your Google Sheet with the correct field values and page URL.
Customization ideas
Track popup versus inline form performance
Add data-leadtosheet-tab attributes to distinguish between Ascend popup lightbox submissions and inline email capture forms. Analyze conversion rates by form type directly in your spreadsheet.
Enrich Wix CRM contacts with campaign data
Wix Contacts stores basic subscriber information but lacks UTM attribution. LeadToSheet captures the full campaign context with every submission, letting you cross-reference Wix CRM contacts with marketing source data in your sheet.
Automate follow-ups beyond Wix Ascend workflows
While Wix Ascend offers basic automation sequences, Google Apps Script on your connected sheet can trigger more advanced follow-ups like multi-channel notifications, CRM API calls, or dynamic email personalization based on submission data.
Troubleshooting
Ascend popup submissions not appearing in the sheet
Wix Ascend popups render in the DOM only when triggered (by timer, scroll, or click). Ensure you are testing on the published site and actually triggering the popup. The Wix Editor preview does not execute custom code or popup triggers.
Wix Ascend automation conflicts with LeadToSheet
Wix Ascend automations (like confirmation emails) run server-side and are completely independent of LeadToSheet's browser-side capture. Both systems work simultaneously without interference.
Subscribe bar form not detected by the SDK
The Wix subscribe bar is a minimal email-only form that may render with a non-standard DOM structure. If the SDK does not detect it, inspect the live site's HTML to locate the form element. You may need to add a data-leadtosheet-form attribute to the subscribe bar's container using Velo (Wix's coding platform) for explicit targeting.
Frequently asked questions
- How is Wix Ascend different from regular Wix Forms?
- Wix Forms is the drag-and-drop form builder. Wix Ascend (now Wix CRM) is a marketing suite that includes email capture popups, lightboxes, and automation workflows. LeadToSheet captures submissions from both.
- Can LeadToSheet capture timed popup submissions from Wix Ascend?
- Yes. When a timed popup appears and a visitor submits it, the SDK detects the form submission event in the DOM and writes it to your sheet. The popup only needs to be active on the published site.
- Does LeadToSheet replace Wix Ascend's built-in automations?
- No. LeadToSheet works alongside Wix Ascend by providing real-time spreadsheet sync and attribution data. Continue using Ascend automations for email sequences and use the sheet for reporting, analysis, and advanced workflows.