Acquisition playbooks

Operationalise every lead channel in Google Sheets

Our analytics surface the automations and routing best practices for each marketing channel. Pick a playbook to launch in minutes.

Google Ads

Turn Google Ads clicks into sales-ready rows in Google Sheets

LeadToSheet captures UTM parameters, gclid values, and browser metadata so you can calculate cost-per-lead and pipeline speed without leaving Sheets. Pass keyword and ad group via UTM parameters to surface them alongside every lead.

1,846 leads captured
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Meta & Facebook Ads

Operationalise Facebook Ads leads from landing pages in Google Sheets

Stop manually tracking paid social leads. LeadToSheet automatically captures every landing page form submission with fbclid, UTM parameters, and browser data so your sales team can follow up within minutes and attribute revenue accurately.

1,392 leads captured
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LinkedIn Ads

Convert LinkedIn Ads interest into pipeline faster

LeadToSheet equips revenue teams with the attribution data they need to prioritise outreach. Capture UTMs, li_fat_id, and form field data in Sheets to measure campaign ROI and speed-to-lead.

804 leads captured
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