Setting Up Auto-Reply Email

What it sends

Auto-Reply Email sends a message to the email address captured on the lead. You control the sender name, subject, body, reply-to address, an optional send delay (Immediate, 5 minutes, 1 hour, or 24 hours after the submission), and whether to include an AI-personalised intro.

• Available template tokens include {{lead.email}}, {{lead.firstName}}, {{lead.lastName}}, {{lead.fullName}}, {{lead.phone}}, {{lead.company}}, {{lead.title}} (job title), {{lead.industry}}, {{lead.headcount}}, {{lead.country}}, {{lead.linkedinUrl}}, {{lead.score}}, {{lead.summary}}, {{form.name}}, {{client.name}}, and {{site.name}}.
• The special {{ai.personalised_intro}} token is filled only when AI personalisation is enabled.
• Some tokens — {{lead.title}}, {{lead.industry}}, {{lead.headcount}}, {{lead.country}}, {{lead.linkedinUrl}}, {{lead.score}}, and {{lead.summary}} — are filled in by AI lead enrichment. If AI hasn't finished processing a lead yet (or is turned off), those tokens come through blank, so don't rely on them in the subject line.
• If a submission has no email address, the auto-reply is skipped instead of failing the whole route.
• The sender email is currently fixed to a LeadToSheet-managed address — you control the sender name and the Reply-to. Set Reply-to to your own address so replies come back to your inbox; without it, anyone hitting Reply will reach a LeadToSheet shared mailbox.

Built-in safeguards

• LeadToSheet does not send more than one auto-reply to the same recipient within 24 hours.
• LeadToSheet caps replies to the same recipient domain within an hour to protect sender reputation.
• If a form's spam rate over the last 7 days exceeds 30%, auto-replies pause for that form until the rate drops back below the threshold.

Related