Setting Up Auto-Reply Email
Send a templated response to the lead after they submit a form.
What it sends
Auto-Reply Email sends a message to the email address captured on the lead. You control the sender name, subject, body, reply-to address, optional delay, and whether to include an AI-personalised intro.
- Available template tokens include lead email, first name, full name, company, score, summary, form name, site name, and client name.
- The special {{ai.personalised_intro}} token is filled only when AI personalisation is enabled.
- If a submission has no email address, the auto-reply is skipped instead of failing the whole route.
Built-in safeguards
- LeadToSheet does not send more than one auto-reply to the same recipient within 24 hours.
- LeadToSheet caps replies to the same recipient domain within an hour to protect sender reputation.
- If a form's recent spam rate is too high, auto-replies pause for that form.
Tip
Use a short, plain reply first. Add longer HTML or AI personalisation after you have tested deliverability with your own inbox.